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Archive for Creative

Snapchat primed to offer brands video and music ads with impending launch of ‘Discovery’ feature

Snapchat primed to offer brands video and music ads with impending launch of ‘Discovery’ feature

Snapchat is set to expand its multimedia offering with its new ‘Discovery’ feature which will see brands share music and video content to the app’s prominently youthful userbase. The app, which claims 100 million monthly users globally, is today (Tuesday 27 January) expected to announce its…

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35 Creative and beautiful Branding Identity design examples

35 Creative and beautiful Branding Identity design examples

http://webneel.com/35-creative-and-beautiful-branding-identity-design-examples A logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product. There has been some recent discussion on the web about this topic,…

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The Playful, Adaptive Brand

The Playful, Adaptive Brand

Brands should nowadays give themselves permission to be more surprising, to flirt with their customers, to listen to what they have to say and to cater to their desires. A modern brand should take leaps of faith, abandon self-obsessions and embrace risk. Conversely, by not…

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The Creative Monopoly

The Creative Monopoly

http://www.nytimes.com/2012/04/24/opinion/brooks-the-creative-monopoly.html?smid=tw-share&_r=1& As a young man, Peter Thiel competed to get into Stanford. Then he competed to get into Stanford Law School. Then he competed to become a clerk for a federal judge. Thiel won all those competitions. But then he competed to get a Supreme…

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The Other School – Review

The Other School – Review

One Stop Arts Reviewer: Caitlin McDonald Rating: Top of the Class: The Other School at St James Theatre Thoughtful, boisterous and poignant, The Other School is an enjoyable collaboration between National Youth Music Theatre, Dougal Irvine and Dominic Marsh at the St James Theatre. I…

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